Siraj VC
COO

Siraj VC is a highly accomplished and dynamic business leader with an impressive track record in strategic planning, business development, new brand opening, finance, and team management. Throughout his career, he has held leadership roles at esteemed establishments such as Caribou Coffee, Costa Coffee, JOLT Coffee, Alfie’s Coffee Bar, Maqsaf, and Hi.

In addition to his extensive experience, Siraj is widely recognized for his expertise in assembling and guiding high-performing teams, implementing effective business strategies, and promoting transparent communication throughout the organizational hierarchy. His professional repertoire reflects a strategic mindset, exceptional business acumen, and a demonstrated ability to drive substantial business value.

Furthermore, Siraj has successfully completed the Management Development Program (Certificate of Competence) offered by Talent Development at Alghanim Industries, a rapidly expanding and highly regarded multi-billion dollar diversified corporation headquartered in Kuwait.

Siraj has achieved remarkable success throughout his career, having opened 100 plus new stores while working with multiple brands. This impressive accomplishment showcases his exceptional ability to identify growth opportunities, establish successful brand extensions, and deliver outstanding results. By expanding the reach of these brands through new store and market openings, Siraj has consistently demonstrated his strategic vision and commitment to driving business growth.

One notable aspect of Siraj’s exceptional project management skills is his consistent ability to deliver projects punctually, within budget, and in excess of expectations. He prioritizes the satisfaction of both customers and team members while maintaining robust financial performance.